Internet users have been suffering from Information overload, it got only worse in 2009. 2009 saw many startups being crunched up all the time, and almost all claim real-time. Is real-time ahead of it's real time? May be it is.
There are just so many useful web services around that a user wouldn't even know which ones to focus on, so many real-time streams of data (many are pointless or simply spam). The startup scene and online services market is just so saturated and confusing. It is now more important than ever to FOCUS on a niche.
Why you should focus on a niche;
- Specialized content is hard to find because of too much noise. Filtered specialized information is Gold.
- Leave the wide markets for the big guys. Small startups with ambitious projects will be sidelined by the Big Guys as soon as everyone finds out how great the startup's idea is. This will happen unless the startup is really lucky and the team knows how to use the press very well.
- It's so hard to get attention nowadays unless you are in a niche where you can pitch niche bloggers and press. if not, you have to have a GREAT GREAT product.
That said, I think Facebook and Google will have a real face off in 2010.
They are both into real-time, facebook has improved it's search and Google now has profiles(or accounts atleast). With these two and each of them trying to dominate, there is going to be little room for any new startup to go mainstream in 2010 (though, no one can tell how much technology is going to change within the year).
I have a feeling this is very similar to what happened in the late 90s (only now in real-time). ;)
The market will stabilize with time and not without throwing a lot of things (services) that are considered now "hot" out the window. Who knows what? may be real-time search, may be not.
Friday, January 1, 2010
Subscribe to:
Posts (Atom)
