I believe the only reason Twitter has not surpassed Facebook is due to its poor early user retention. (strictly my own personal opinion).
Well, another personal opinion too, in the long term, Twitter is by far more engaging than Facebook! So if Twitter will find a way to keep new users and keep them engaged so they come back more and more once they've signed up, then Twitter will be on its way to becoming bigger than Facebook.
The new suggestions for people to follow, which now twitter shows you has put the short messaging service on that road to becoming the next biggest web service, and guess what... If and when Twitter reaches the #1 status, its going to stay up there for long just for its nature and how engaging it can be to users in the long term.
So what's in it to gain for marketers and businesses as long as this new development is concerned?
Twitter is going to help Marketers engage consumers much more than Facebook. I believe the only reason users would leave Twitter is if they are not following the people they should follow. I mean the right people who reflect the users interest. Consumers will be engaged by twitters feature that allows users to quote, re-tweet and @replies. Brands that know what they are doing are already making great use of twitter.
By the new suggestion feature, if the site will be smart enough to suggest to users the right people to follow, then Twitter is going to grow more rapidly in the coming months. And as more of our friends from Facebook and in real life get on Twitter, we will begin to use the service more and stay longer.
Conclusively, Twitter is the future.. No seriously it is!
Subscribe to:
Post Comments (Atom)
2 comments:
I am Happy Nigerians are growing in terms of IT and making a mark in the global phase.
the likes of nairaland, Bella Naija and so on. another company that blew my mind was the one in charge of www.hrstork.com and this forum. please let us continue to join the world in becomeing a global village
I am Happy Nigerians are growing in terms of IT and making a mark in the global phase.
the likes of nairaland, Bella Naija and so on. another company that blew my mind was the one in charge of www.hrstork.com and this forum. please let us continue to join the world in becomeing a global village
Nigeria Job Vacancy
Post a Comment