Google Discontinues Nexus One, Android May Now Lack Hardware Rythm!

This is not a blog about gadgets, phones and the likes. But it is a startup blog and today I am focusing my post on user experience around hand-held gadgets! Specifically Smartphones.

User experience or user interface design is a must learn for any startup in a consumer market.

I am talking about android, nexus one and the user experience around the combination here. Many users reported the nexus one (users that have other smartphones, like Iphone or Blackberry) as the best smartphone they've ever used, and Google stopped the nexus phone. Is android going to end up an orphan in the mobile OS market? Not at all. Android has got Motorolla, HTC and even a tablet called Inye soon to be unveiled in Abuja Nigeria.

Google's main problem is being massively out-sold by Apple's Iphone. The Iphone 4 sales where heading for the million mark while Google had only sold a little above a hundred thousand phones. But is the Nexus one really a better phone than the Iphone? Well. a lot of users that have used both phones say so!

The Nexus one gave android the hardware match it needed. If you doubt this, here is an example for the Blackberry user who use their phone to tweet. Before the Blackberry had its own Twitter app, there was UberTwitter. And when RIM launched its official twitter app, those that switched to the app, would certainly witness a change in performance and experience when the use their blackberry phones to tweet.

For some reasons, I wont say on this blog if the change the Blackberry users witnessed is positive or negative. Nonetheless, it's a good example of software/app and hardware rythm or fit! Same goes with OS and the hand-held device.

The Nexus one is the phone that users had the best experience running android on. Now that its gone, where does the android stand against othe mobile OS!

The facts show surprisingly, android is even gaining ground by beating all the rest smartphone operating systems. Including RIM and Iphone OS who make their own hardware for their OS exclusively!

Android is number one selling mobile OS in the US for the second quater of this year reports the NPD Group. I still believe, Android would have done better with the Nexus, which I believe brings out the best of the OS. I guess its still all good for Google's mobile OS.

Change with the search!

If you have been following any web marketing firm's website or any search marketer's blog lately, you would have by now come across Google's change (or overhaul) of it's search technology.

It's time for SEO to change too. Shortly, Web companies like ours that rely mostly on organic search traffic will have to change their ways of thinking. New tests will have to be run, new analysis and more.

My company is doing well on search engines and most especially on Google, we've beaten most of the big guys to get to where we are and we get atimes more than 1500 monthly visitors from Google alone. Upto now, we haven't spent a dime on marketing, or atleast promotion.

In preparation, I went to the Google caffeine sandbox page (not sure if that's what it is called) to test the new search technology, to see if I can notice any changes to search results. I was too late to arrive because from the message I found on the page, Google is done testing it, they think it will work and have taken it off the developer test page.

My guess is, the technology may have some LSI built into it, atleast more than what we have already seen (or atleast think we have).

If any of you has used Google caffeine in test, we would love to have your thoughts here. Just comment on this post.